Summary
A product design leader with a track record of building high-impact digital tools at the intersection of UX, data, and systems design.
My roots are in game and interaction design, where I developed a sharp eye for engagement and usability. I later founded and ran a design consultancy before leading large-scale teams and platform efforts at College Board and Penn Foster, blending hands-on technical work with executive leadership.
Today, I remain deeply involved in the craft—working directly with AI-enhanced design systems, UX architecture, and early-stage product development. Whether building internal tools, guiding cross-functional teams, or designing for scale, my goal is to create intelligent, elegant systems that serve real human needs.
Experience
VP, Design
03/25 - Present- •Directing product design for a data insights platform connecting credential outcomes to real-world employment and earnings trends.
- •Designed and implemented a flexible design system using MUI + Tailwind, enabling scalable, brand-consistent experiences.
- •Led UX architecture for segmented data visualizations, enabling demographic, geographic, and temporal comparison of outcomes.
- •Integrated LLM-assisted tools to streamline content workflows, prototype generation, and component documentation.
- •Structured cross-functional collaboration flows, aligning product, engineering, and data science on iterative feature delivery.
Head of Design Systems
07/21 - 01/25- •Engineered and deployed a comprehensive design system and React component library, aligning Design + Engineering, and enabling the launch of our Learner Center student dashboard.
- •Strengthened team dynamics by integrating a 'scrum' process, syncing with engineering sprints, enhancing cross-functional training, and establishing a transparent reporting system for optimal alignment with organizational goals.
- •Championed a product design strategy for 2024-2026, spearheading infrastructure modernization and integrating a career-centric adaptive learning strategy.
- •Formulated an advanced skills, assessment, and credentialing model, scaling content delivery for faster alignment between instructional products and market demands.
- •Developed a proof-of-concept, Python-based content generation tool, combining LLM technology with robust design systems to create comprehensive structured output.
Sr Director, User Experience Design
07/13 - 12/20- •Designed + implemented an enterprise-wide design system, leveraging atomic design principles, which resulted in $20M cost savings in 18 months.
- •Drove the design of a mobile application for SAT preparation, achieving over 8 million downloads and significantly improving student engagement and test preparation outcomes.
- •Enhanced web user experience through a global UX architecture, significantly improving key web conversions and user satisfaction metrics.
Lead UX Designer (Consultant)
01/21 - 07/21- •Revitalized Disney Music Group's UI/UX design framework, extending the design system to support new features in music catalog and payment tools.
- •Innovatively applied React and Typescript in prototype development, enhancing the engineering process and ensuring seamless design-to-development transitions.
- •Made pivotal contributions to user engagement and system efficiency, enabling the Product team to strategically plan future roadmaps based on user-centric designs.
Game Designer
06/05 - 01/11- •Spearheaded creative game design concepts, producing numerous successful projects for top entertainment clients.
- •Directed the art and design for Adult Swim's 'Bible Fight', achieving over 5 million plays and earning recognition, including a Webby award nomination.
- •Consistently delivered high-quality, engaging designs, setting a standard in interactive media and game design within the entertainment industry.
Skills
UI/UX Design Leadership
Specialized in building scalable design systems, component libraries, and pattern languages for product ecosystems.
Technical Prototyping
Proficient in React and Python, with experience integrating design logic directly into functional prototypes.
AI Automation
Experienced with using large language models to drive workflows for design automation, content generation, and ideation support.
Product Strategy & Research
Led cross-functional planning for multi-year roadmaps; skilled in translating insights into actionable product direction.
Data Visualization UX
Designed comparative, segmented data experiences for employment, earnings, and credential outcomes.
Cross-Functional Team Building
Effective collaborator with engineering, data science, and business teams in startup and enterprise settings.